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Internet and Television from Volia: It’s more fun when together!
Release AGL & Meredith Partnership, March 26, 2013
Fast internet and high definition television provided by Volia is a splendid combination that brightens our daily lives. All national TV channels have received a new video commercial communicating the advantages of receiving TV and internet signals from Volia in a single package.
Volia’s Marketing Director Yaroslav Humenuk said, “In this advertising campaign we continue using the communication platform starring the twins who symbolise our products (HDTV + Internet) along with the magic symbol of entertainment used by Volia – a magic cube. Since our target audience primarily consists of housewives, we appeal to “family values”, such as entertainment, pleasant impressions, socialising and care. As a quite tangible benefit on a 6 month bundle, we offer a 60% discount for this period”.